Stefan Simkovics
Founder and CEO
Stefan Simkovics, a U.S. Naval Academy graduate, Class of 2009, and former active-duty Naval Officer, combined his leadership expertise with years of experience as a professional ocean lifeguard for the City of San Diego. During his time at Ocean Beach’s main station, he made numerous critical rescues in unpredictable ocean conditions.
While working in the field, he identified a significant issue with the rescue board straps commonly used by lifeguards. These straps caused delays during emergencies and lacked the functionality required for the nature of the work. Drawing on extensive experience, Stefan designed a solution that addresses these challenges—creating a strap built specifically for lifesaving professionals but available for everyone.
In addition to solving a critical safety need, T^Pull Straps offer a sleek, durable, and versatile option for the ocean community and outdoor enthusiasts, combining practicality with modern design. This innovation bridges the gap between performance and style, setting a new standard for straps in demanding environments.